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The content<\/h3>\n\n\n\n
The courses below are taught on the Lyon campus, in English. The programme evolves each year to incorporate innovations in the tourism sector and the new expectations of travellers.<\/p>\n<\/div>\n\n\n\n1\u02b3\u1d49 year (Level L3)<\/h3><\/summary>\n\n
60 ECTS credits – 568 hours<\/p>\n\n\n\n
This fundamental year lays the foundations for management and develops your understanding of the international dynamics of tourism and hospitality. Students spend 2 months on the London campus before undertaking their work placement.<\/p>\n<\/div>\n\n\n\n
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\n- Understanding the world’s major issues<\/li>\n\n\n\n
- Intercultural skills<\/li>\n\n\n\n
- Developing critical and independent thinking<\/li>\n<\/ul>\n\n\n\n
\n- Become an expert, responsible and efficient manager<\/li>\n\n\n\n
- Supervised collaborative work: INSEEC Personal Project<\/li>\n\n\n\n
- Undertaking and leading change<\/li>\n<\/ul>\n<\/div>\n<\/details>\n\n\n\n
2\u1d49 year (M1 level)<\/h3><\/summary>\n\n
60 ECTS credits – 428 hours<\/p>\n\n\n\n
This year consolidates your managerial skills and introduces you to the specificities of management in tourism, leisure and gastronomy. You choose a pre-specialisation from September to December, go abroad if necessary from January to May, and then complete a minimum 2-month work placement in a company from June to August.<\/p>\n<\/div>\n\n\n\n
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\n- Building autonomy and the ability to decipher the world<\/li>\n\n\n\n
- Professional methods, skills and practices<\/li>\n\n\n\n
- Career paths<\/li>\n<\/ul>\n<\/div>\n<\/details>\n\n\n\n
3\u1d49 year (Level M2) – Core curriculum<\/h3><\/summary>\n\n
60 ECTS credits – 238 hours (initial)<\/p>\n\n\n\n
The core curriculum develops your strategic and ethical skills in the context of the experience and hospitality industries. In the initial phase, the first semester finalises your specialisation, or enables you to obtain a Double Degree abroad. From January to August, you complete your end-of-studies internship of at least 6 months, culminating in the oral presentation and defence of your applied research dissertation.<\/p>\n<\/div>\n\n\n\n
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\n- Open Innovation Challenge<\/li>\n\n\n\n
- Research Methodology Seminar<\/li>\n\n\n\n
- Advanced Management<\/li>\n<\/ul>\n\n\n\n
\n- Business Ethics & Corporate Social Responsibility<\/li>\n\n\n\n
- Preparing for the Grand Oral<\/li>\n\n\n\n
- Crisis Management Night<\/li>\n<\/ul>\n<\/div>\n<\/details>\n\n\n\n
3\u1d49 year (M2 level) – Speciality courses<\/h3><\/summary>\n\n
Speciality courses immerse you in cutting-edge management practices in tourism, gastronomy and leisure.<\/p>\n<\/div>\n\n\n\n
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\n- Marketing innovation in tourism<\/li>\n\n\n\n
- Demand and revenue management<\/li>\n\n\n\n
- Service marketing and excellence strategy in tourism<\/li>\n\n\n\n
- Gastronomy, the culinary arts and luxury hospitality<\/li>\n<\/ul>\n\n\n\n
\n- Digital tourism<\/li>\n\n\n\n
- Consumer behaviour and tourism trends<\/li>\n\n\n\n
- Event management<\/li>\n<\/ul>\n<\/div>\n<\/details>\n\n\n\n
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Assessment procedures<\/h3>\n\n\n\n
The assessment uses a variety of methods to validate your managerial skills as applied to the tourism sector:<\/p>\n<\/div>\n\n\n\n